Initially created in 2004, the Swarovski Star gains its intense luster from 25,000 sparkling crystals featuring over one million radiant facets. The energy-efficient orb, measuring 9 ½ feet in diameter and 1 ½ feet deep, is lit with LED bulbs, twinkling brilliantly with the help of a customized light sequence directed by a state-of-the-art computer program. For those wishing to seek a closer look at the star’s precision craftsmanship and intricate detailing, a to-scale replica of the exquisite design is on display in Rockefeller Center’s outdoor pavilion.
Nadja Swarovski, Member of the Swarovski Executive Board, commented: “It is an honor to play our part each year in this city’s iconic festive celebrations. The Swarovski Star is a powerful symbol of the holiday season, representing universal messages of hope, faith and peace. We are delighted to welcome our friend Naomie Harris to New York City to join us as we raise this brilliant beacon of good will.”
Following the event, guests were invited to Swarovski’s Rockefeller Center store for an intimate and inspiring conversation between Naomie Harris and Jason Wu, two shining stars in their respective industries. Surrounded by a stunning backdrop of glittering crystal, the accomplished duo answered questions concerning the importance of sustainability in fashion and design.
Naomie Harris responded, “If you’re going to wear something beautiful, you want to know that it has a beautiful story behind it. The wonderful thing about [Swarovski] Created Diamonds is that they’re not made in any conflict zones, and no one’s been harmed, and they’re ethical and environmentally friendly, as well. I think it’s important when big businesses like Swarovski lead the way and show other companies what can be done, because you don’t have to compromise your ideals, your standards, or the quality you produce to work along ethical and sustainable lines, and Swarovski shows that that’s possible.”
Jason Wu contributed his insight as a designer, speaking to his style inspirations and business accomplishments as his brand celebrates 10 years in business. When questioned on his advice for an aspiring youth in creative fields, Wu stated, “It’s easy to be caught up in the glamour of it all, but the most successful people I know in the industry are those who work really hard. In the end, it’s about the craft and being very dedicated to your body of work.”
The Swarovski Star will be illuminated as part of the 85th Rockefeller Center Christmas Tree Lighting Ceremony, taking place on Wednesday, November 29th from 7–9PM. The 75-foot high, 50-foot wide, 13-ton Norway Spruce will hold the stellar design until the end of the holiday season when the tree is removed from the landmark NYC location on January 7th 2018.