WINGED WONDERS
Crystal shines on the Victoria’s Secret Runway, airing December 8th
The Victoria’s Secret Fashion runway show is more theater than fashion; with Swarovski crystal shining from corsets and wings alike on some of the world’s most recognizable models, the coveted VS Angels., The show airing on Dec 8th is one of the most anticipated spectacles of the year. This marks the 13th year that Swarovski has partnered with Victoria’s Secret exclusively adorning costumes, shoes and jewelry with radiant crystal for the Victoria’s Secret Fashion Shows.
“We are delighted to partner with Swarovski on the 2015 Victoria’s Secret Fashion Show, “notes Monica Mitro, Executive Vice President of Victoria’s Secret Brand Communications and Events. “Their crystals add an extraordinary radiance to our collection that can only be achieved by the Swarovski brand.”
For the 2015 show, Swarovski will add sparkling glamour to runway looks from the various collection themes, including Fireworks, Ice Angels, Exotic Butterflies and Portrait of an Angel.
Highlights from the show include the crystal edelweiss flowers on models in the Ice Angels portion, developed to commemorate Swarovski’s 120th anniversary and named after the most precious and rare flower found in the Austrian Alps. The Fireworks section of the show provides a sparkling finale and features a custom look created exclusively for Swarovski, adorned with over 110,000 crystal beads, stones and pendants on a meticulously handcrafted 22-pound corset designed by Parisian couturier Serkan Cura and wings created by wing aficionado Killer. Cura created a total of 21 looks, more than in any past season, using just under 1 million Swarovski crystals to render the dazzling costumes. Model Martha Hunt in her first year as an Angel, wears a bespoke corset dazzling with crystal in myriad shades of golds, reds, emeralds, blues and patinas. This year will be Cura’s third crafting looks for the show, and a continuation of an ongoing partnership with Swarovski.
Not only available on the runway, the luxurious Victoria’s Secret Designer Collection with Swarovski crystals is available globally at select Victoria’s Secret stores and online.
Read more about Serkan Cura’s crystal couture