Chinese designer Masha Ma celebrates her fourth season with the Swarovski Collective this Spring/Summer 2015, in addition to producing her first jewelry collection with Atelier Swarovski. Ma’s label, renowned for its signature white core and sharply constructed silhouettes, accommodates crystal in fresh and innovative ways each season; most notably across her dramatic Autumn/Winter 2014 flower lace masks and via the ‘Shining Tears’ couture look she created for Swarovski Runway Rocks Shanghai in 2013.
ss 2015 COLLECTION
Continuing her exploration of biospherical elements, this season Masha Ma leads us to the remains of an urban garden. Ravaged, over the years, by city life, one can still discover elements of beauty hidden in between the concrete. A more body conscious silhouette that is playing with elements of restriction is juxtaposed with softened volumes and elements of sportswear, thus creating a youthful and contemporary yet more sensual incarnation of the Masha Ma woman, who continues to explore her own femininity in modern days.
“SINCE LAST SEASON, THE SWAROVSKI COLLECTIVE HAS SHOWN GREAT SUPPORT FOR THE DEVELOPMENT OF MY COLLECTION AND OFFERED MANY FANTASTIC OPPORTUNITIES TO PRESENT MY WORK” -Masha Ma
aw 2014 collection
Masha Ma’s collection featured a mix of woven fabrics and knitwear pieces that were layered with delicate flower embroideries and strings of clear Swarovski crystal. Jacquard and patchwork techniques further enriched the collection and complimented a color palette of nautical blues, white, grey and black; the latter subtly glistening with embellished Swarovski crystal.
aw 2013 collection
“The Swarovski Collective has always been one of the greatest supporters of fashion talent. The products are up-front and cutting-edge in both technical and creative ways. As a Chinese-based designer, it shows Swarovski is a brand that supports young talents around the world.” – Masha Ma