Alexis Mabille launched his house in 2005 when, with the help of his family, he created his first signature collection. At the time, the designer showed unisex clothes, an exploration of cuts that would flatter men and women alike. He chose as his emblem the bowtie, which he set about updating and reinventing in new shapes and unexpected materials.
Alexis "M'habille": from head to toe! The term is a pun on the designer’s name as well as the French verb ‘to dress’, habiller. The idea of rendering everyone beautiful soon evolved into separate men’s and women’s ready-to-wear lines, accessories, underwear and, starting in 2010, Couture. The brand’s philosophy is distinctive for blending tradition with a certain sex appeal and an energy that reflects the times - notably by playing on notions of gender and a signature that is at once light and elegant.
AW 2014 COLLECTION
For Autumn/Winter 2014, Alexis Mabille was inspired by a woman who’s always on the move and full of feminine attitude. The designer chose to step away from bold graphics, instead focussing on soft and supple silhouettes that allow for fluidity and movement. Swarovski crystal was hand dotted across oversized sportswear looks to create a sensual feel and were complimented with bold, statement jewelry.
SS 2014 COLLECTION
Inspired by Rosie the Riveter, icon of the famous American World War II propaganda campaign, re-imagined as a Vargas pin-up, Mabille’s collection for Spring/Summer 2014 is super glamorous, but exudes a certain male nonchalance. Heavy crystal embellishment features across rodeo shirts and silk crepe separates.